Dr. Williams' Pink Pills for Pale People

Dr. Williams' Pink Pills for Pale People was a late 19th to early 20th century patent medicine containing iron oxide and magnesium sulfate. It was produced by Dr. Williams Medicine Company, the trading arm of G. T. Fulford & Company. It was claimed to cure chorea, referenced frequently in newspaper headlines as "St. Vitus' Dance," as well as "locomotor ataxia, partial paralyxia, seistica, neuralgia rheumatism, nervous headache, the after-effects of la grippe, palpitation of the heart, pale and sallow complexions, [and] all forms of weakness in male or female."

History
In 1890, G. T. Fulford & Company obtained the rights to produce Dr. Williams' Pink Pills for Pale People, and began marketing it through Dr. Williams Medicine Company. Reverend Enoch Hill of M.E. Church of Grand Junction in Iowa, endorsed the product in many 1900s advertisements, saying that it energized him and cured his chronic headaches. Eventually, the product came to be advertised around the world in 82 countries, including its native Canada, the United States, and the United Kingdom.

In the early 1890s, the publicity for the product was written by John MacKenzie. In 1892, he was made manager of the medicine company, and held that position until his retirement in 1929. When George Taylor Fulford, Sr., the Canadian senator that founded G. T. Fulford & Company, died in 1905 in an automobile accident, George Taylor Fulford II became involved in the family business.

Today, the home of George Taylor Fulford, Sr. in Brockville, Ontario, Fulford Place, is a tourist attraction that showcases the success of patent medicine products. It was acquired by the Ontario Heritage Foundation in 1991. In 2001 they formally put a plaque outside his home with a brief biography.