Pimp Juice (drink)

Pimp Juice is a non-carbonated energy drink seemingly created to be the subject of a Nelly song written to promote its consumption. It is somewhat similar to Red Bull in flavor and can shape but has a pronounced apple juice flavor that makes for a less medicinal aftertaste. It is marketed heavily to the hip hop community and its ad campaign describes it as "the number one hip-hop drink." Pimp Juice is produced in St. Louis, Missouri USA (by the Fillmore Street Brewery).