Tiens

Tiens Group

Founded in 1995 by Mr. Li Jinyuan in Tianjin, China Tiens Group Co., Ltd. ("Tiens Group") entered the international market in 1998, was successfully listed on NASDAQ in September 2003, and formally entered into the AMEX in April 2005. Presently TIENS is a multinational group specializing in retail, tours, finance, international trade and E-business, as well as integrating industry capital, business capital and finance capital. With the business covering over 190 countries and regions, TIENS has subsidiaries or branches in 105 countries and regions, and has established strategic alliances with world-class enterprises from over 20 countries. By developing health food, health care, beauty care and home care products, Tiens Group gives a quality lifestyle, health, happiness, beauty and affluence to as many as 12 million distributors worldwide.

Contributing to Society through its charitable philosophy, Tiens Group believes in corporate social responsibility, and has donated RMB 1.06 billion to public welfare and social charities up till now.

The successful management of an educated, localized, and institutionalized workforce contributes to the strategic goal of TIENS International. TIENS has an unbeatable international team in terms of research, innovation and professionalism, including over 5,000 executives and over 35% of employees have a masters degree or higher.

Presently TIENS is marching into the Global Top 500 companies with big strides, based on the advanced Six-Network Interaction Theory, New Swap and Alternative Theory and New Supermarket Theory and an outstanding management system.

Vision: Be the vanguard of the global direct selling industry.

Mission : Provide global consumers with quality products and opportunities of education and cause, improve their life quality, and build a harmonious international society.

Business Philosophy : Contributing to society by restoring health to mankind.

Corporate Spirit : Contributing to the country by industrialisation, and striving for higher goals through harmonious teamwork and genuine dedication.

Quality Guideline : Parable to build human health, Milestone to realize technical innovation, Method to make sustained improvements, and Heart to satisfy consumers.

Organisational Management Principle : knowledge-guided, management-based, love-centred, people-oriented.