Vianova

VIANOVA with partners from all the seven Alpine countries, is an EU INTERREG IIIB Alpine Space project that aims to reduce car traffic and at the same time to motivate towards non-motorised and sustainable modes of transport based on physical activities (cycling & walking). A cross-sectoral approach (land use planning - mobility – health) will combine measures that fit perfectly to the sensible Alpine Space.

VIANOVA objectives
VIANOVA aims at reducing the load that car transportion and especially car trips with only one person inside produces on living conditions and public spaces in the Alpine Space. The consequences of car transportation do not only impact on the environment but alos on social life and people's health. Therefore, public spaces, which are currently designed for the cars' needs, will be redesigned for the use by people. New means for promoting sustainable transportation, especially means connected to physical activity, will be will be developed and tested. For a successful promotion of public transport, cycling, walking and intermodal transportation, a comprehensive three-level-approach has been chosen. This approach allows to tackle the problem as follows: - Level 1: Improvement of the objective situation of public space for mobility connected to physical activities (e.g. air quality, infrastructure, barriers, organisation, intermodality) - Level 2: Improvement of people's perception of public space for walking and cycling - Level 3: User motivation for sustainable model choice

VIANOVA main topics
The project is split in 5 thematical focal points. • Walking

Walking is an evolved and natural means of human transport. Its role has declined during the last few decades albeit many cities have conditions for good walking networks and an active walking culture.

VIANOVA promotes better conditions for walking in urban areas through the development of a comprehensive network of paths. The network should be attractive, safe, inviting and user-friendly, contributing in this way to the improvement of the image of walking. One of the project's focus is to design, walking miles, which can make walking more entertaining by engaging minds and senses along their path.

• Cycling

Cycling gives a good chance to combine two major advantages in one transportation mean: to be physically active on the trip and to be fast and independent. Cycling can easily subsitite any car trip up to 3km without any loss of time. VIANOVA aims at building a positive image of bike as a transport mode for everyday life and improving cycling condition for different target groups. The municipality of Bolzano develops a very successful cycling system called Bici Bolzano. It is based on marekting strategies: a corporate design, a clever and easy to use sing posting and cycling path network as well as marketing and awareness activities add up to a comprehensive approach. Bici Bolzano is already well documented and can be easily copied by implemented by interested municipalities. An Incoming Package invites you to visit and experience the Cycling System of Bolzano yourself.

• Intermodality

Intermodality offers people to design their mobility using all modes of transportation. KEOLIS Besançon - a French public transport company - develops means for integrating cycling, walking and public transport using a well developed communication and marketing campaigns. The innovative model demonstrations of VIANOVA will show how trip chaining and seamless door to door connections can work best by sustainable transport modes. Experiences will be documented facilitating the transfer of the developed models to planners of other interested entities of the Alpine Space and beyond.

• Mobility for 50+

VIANOVA takes up one of the most challenging development of our society: the aging population. The main goal is to help people keeping mobile independently in high age. The living environment has to be adapted to the specific needs of elderly people. The awareness of both sides - elderlies and responsibel persons for transport provision - for the field of mobility and senior citizens will be raised by two conferences and by demonstration projects leading to practical advises.

• Policies and Recommendations

VIANOVA contains two main field of policies: PM10 measures and the Slovenian National Strategy on Promoting Health Enhancing Physical Activity. Both strategies will be presented with the details for implementation and a guide for a successful development for followers including hinders and good experiences of the original implementers.

VIANOVA main topics
The results of the project will be presented during the VIA NOVA Training in December 2007 in Triesenberg, Liechtenstein. The training is designed for potential followers form the Alpine Space. Everyone interested (such as planners and decision makers form public administrations, transport providers, companies, institutions from the health sector, ...) are invited to take place in the meeting!

For each topic VIANOVA develops strategies and implements activities coordinated by the respective responsible partner.

VIANOVA partners
• FGM-AMOR Austrian Mobility Research (Austria)

• Municipality of Weiz (Austria)

• KEOLIS Besançon (France)

• AOK Bayern - Die Gesundheitskasse (Germany)

• Autonomous Province of Bolzano Bozen (Italy)

• Municipality of Bolzano (Italy)

• Municipality of Trento (Italy)

• VCL Verkehrs-Club Liechtenstein (Liechtenstein)

• Ministry of Health of the Republic Slovenia (Slovenia)

• Municipality of Thun (Switzerland)