Pink Vodka

P.I.N.K. is a vodka infused with caffeine and guaraná. P.I.N.K. has no added flavor, providing an energy boost without the added flavor of other energy drinks. It proceeded to market in 2002 by Zygo Energy Vodka (70 proof).

Zygo differs from P.I.N.K. in that it is flavored with natural orange, peach, vanilla and juniper. It also has Taurine, d-ribose, guaraná and yerba mate. P.I.N.K and Zygo share guaraná as a common ingredient.

Both P.I.N.K. and Zygo mix spirits with energy drinks, not unlike Red Bull which is famous for its active ingredient of Taurine. This mixing started in the late 80s within a segment of the San Francisco nightlife culture devoted to "smart drinks." Over the course of the rave music movement, this evolved into the energy drink category and its use as a mixer with spirits.

P.I.N.K. Vodka is made by extracting the essence of guaraná while eliminating its native Brazilian dark, bitter flavor.

P.I.N.K. Vodka was featured in the business section of the New York Times. New York Times article

P.I.N.K. Vodka was also recently featured on The Howard Stern Show on Sirius satellite radio when one of the show's regular guests, King Of All Blacks, came on to promote it.